Most of us have lamented our Facebook addiction one time or another, but it turns out that this addiction may be passive. In a February 3 study called “Why most Facebook users get more than they give,” Pew Research shows that the majority of users consume more content than they produce. Pew explains this strange…
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With the cost of a Super Bowl XLVI being about $3.5M, advertisers pulled out all the stops this year with a combination of ads that not only entertained viewers, but also made use of mobility and social media to influence preference for the brand, just as we suggested prior to the big game. So what…
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Facebook filed it’s form S-1 with the SEC today to raise $5 billion in an initial public offering. It’s likely to be the largest by a web company since Google in 2004 and could place the social network’s value as high as $75 billion to $100 billion. The 209 page document was filled with loads of interesting…
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In case you missed it, Facebook opened up new Timeline apps Wednesday so you can share even more with your friends. Among the additions: Foodspotting Ticketmaster Pinterest Rotten Tomatoes TripAdvisor and more What does this mean, besides even better targeted Facebook ads? (Check “How Apps Work” to see what apps can and can’t do with…
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With Timeline rolled out internationally, Facebook can now devote its efforts to fighting Timelines.com, which sued the social network in late September for infringing its trademark on “Timelines.” Since then, the court rejected Timelines.com’s request to temporarily restrain Facebook from using the name, and Facebook filed a countersuit asking the court to cancel Timelines.com’s trademarks…
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Following closely behind the announcement of Facebook opening a new office in New York City solely dedicated to engineers, the social media giant has in fact just made a much larger splash. According to numerous reports, Facebook has acquired the location based social networking service, Gowalla. Facebook has yet to comment on the deal. The…
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Zynga will soon be launching Project Z, a platform on its website where users can play games previously available only on Facebook, the social game company announced Tuesday. “This new social ‘playground’ [will] leverage your friend network on Facebook to play in an environment built for games,” Zynga said. Project Z uses Facebook Connect to…
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After months of anticipation that even resulted in a lead developer leaving Facebook for Google, Facebook launched the official Facebook iPad application. The app is basically an big upgrade to the current Facebook iPhone app, so if you have that app you just need to get the latest update, which makes everything render differently on the…
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Facebook announced Monday that it will be giving away up to $10 million in free advertisements – $50 for 200,000 businesses – starting in January 2012. “Small businesses are the backbone of the American economy and we believe that Facebook can be a tremendous tool to fuel their growth and success,” said Sheryl Sandberg, Facebook…
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Following recent updates to photos and a mysterious new stream, Facebook is launching more changes in structure and design in the coming weeks, which were announced at the f8 Developers Conference. Here they are: Timeline What it is: A new profile page with your most important updates (see pictures here) How it works: Facebook automatically…
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Yesterday, the Wall Street Journal launched a standalone news product built entirely on Facebook. The new product, called WSJ Social, leverages the Facebook sharing to compile the most popular and relevant WSJ news based for you based on your social network. WSJ has decided to “fish where the fish are,” and leverage the popular social…
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Facebook announced changes to posting and tagging this afternoon, to be rolled out “in the coming days.” “You have told us that ‘who can see this?’ could be clearer across Facebook, so we have made changes to make this more visual and straightforward,” …wrote Chris Cox, Facebook’s vice president of product. The updates center on…
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Facebook acquired Beluga, a popular group messaging application, in early March, and we haven’t heard much about the popular app since. Today, Facebook launched Messenger for Mobile, a simple group messaging application for both iPhone and Android. It looks a lot like Beluga meets Facebook. The Beluga app is still alive in iTunes too, so…
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Let’s cut to the chase. You’ve been on Facebook since it was “The Facebook” and have amassed a staggering amount of friends, photos, memories and videos. Put bluntly, a quick glance at your profile would make the Dos Equis’ Most Interesting Man in the World’s life experiences pale in comparison. Isn’t it time you had…
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Let’s cut to the chase. You’ve been on Facebook since it was “The Facebook” and have amassed a staggering amount of friends, photos, memories and videos. Put bluntly, a quick glance at your profile would make the Dos Equis’ Most Interesting Man in the World’s life experiences pale in comparison. Isn’t it time you had…
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Last week when Google+ was released to the general public, Facebook quietly countered with an announcement that they would unveil an important new product in the near future. That day is today. Speculated to be another redesign of its layout, a new release of an advanced HTML5 mobile site, video integration with Skype, or something…
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