Investors seek familiar investments that are analogous to companies that they admire. They would like to believe that you can be successful because you are like another company that has been successful. Therefore, when you create your business plan, base it on a successful, public company that is similar to yours. (Public is preferable, because…
Read More
Consider, for a moment, all the roles that you play as an entrepreneur. Innovator, manager, marketer, enthusiast, salesman, strategist—the list goes on forever, but does it include farmer? If it doesn’t, it will by the time you finish reading Harvesting Intangible Assets. Entrepreneurs are a special kind of farmers—new agrarians, planning, planting, nurturing and cultivating,…
Read More
The Internet has become part of our collective lives faster than any other technology in history. It took just nine years to reach over 50% of US households, while television took some thirty years to reach the same. As Facebook crosses 500 million users (it took just five years) and the micro-blogging site Twitter, with…
Read More
We saw our first glimpse of Assistly back in January as simple sketches which turned into a private beta. Assistly participated in our first San Diego startup mixer earlier this year and then moved their office to San Francisco and raised $2.2 million dollars from True Ventures and Social Leverage. This week the SaaS customer…
Read More
Twitter’s monetization plans have been the topic of a number of conversations and debates over the years as this start-up has grown in prominence. It looks like those days are close to over as Twitter has revealed plans to create an advertising platform similar to that of Google’s Adsense and Adwords programs. According to a…
Read More