If you’re a community manager, you know how important web analytics are to implementing your social media marketing plan. You also know how difficult it can be to hone in on the numbers that best represent ROI. Campalyst is an analytics software platform that focuses solely on measuring the ROI of Facebook Pages. It provides…
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If you’re a game developer, understanding how players interact with your game – and your brand – is an invaluable asset. Driving customer loyalty, let alone finding the unique differentiator that defines your game from the rest, is vital to making it in the gaming industry. New Chicago-based startup Game Loyalty provides metrics that focus…
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Ever wish you had X-Ray vision? How about on your website? Seevolution uses their X-ray tool to capture behavioral data of your website visitors, which includes data about how users are interacting with different parts of your website. It collects an unprecedented amount of data, including mouse movements, mouse clicks, data entries, and navigational information. With…
Read MoreCongrats to Boston-based startup Compete.com, a TECH cocktail Boston sponsor, as they just announced they were acquired by TNS for $75 Million. Jay Meattle from Compete was one of the people very instrumental in helping us bring it to Bean Town so we are happy see Compete so successful.
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There are a number of startup accelerator and incubator programs in the United States. We are fans of these programs (not to be confused with... Read More
Two months after the iPad 2 debuted in March, around 40% of users surveyed said their iPad was their primary computer, up from around 30%... Read More
With our Startup Mixology Conference coming up next week followed by our classic Tech Cocktail DC Summer mixer which will showcase a handful of early-stage... Read More
Coming off of one of our biggest Tech Cocktail mixer events in Chicago this past week, which showcased 14 early-stage start-ups, we thought it would... Read More