DC-based startup KikScore created a patent-pending Confidence Badge and online trust score platform that enables small online businesses and non-profits to demonstrate trustworthiness through data and information. Last month, they released the findings of the first KikScore Online Trust Survey. Kikscore co-founder Raj Malik, a lawyer-turned-entrepreneur, said, “The main takeaway from the survey is that website…
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Trust. Integrity. Reputation. Three powerful words that we’ve tackled before on Social Media Hour, and this week we take them on again. This time around it’s through two different lenses – the impact on making news from the realm of crowd sourcing it, and the idea of utterly anonymous professional business reviews and the impact…
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Good, bad or ugly we all have an online reputation. Online reputations have become easier to sculpt with the prevalence of social media, which can be a double edged sword as negative information can also easily be associated with your rep. Reper, a Cambridge-based startup that has yet to officially launch, is looking to offer…
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Reputation. Integrity. Loyalty. These three words all lead up to the big one that’s gotten quite a bit of attention in the on-line realm in the last week – Influence. Two separate and unrelated Influencer Projects are the focus of this week’s Social Media Hour. First up, what was billed as the “shortest marketing conference…
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