With the cost of a Super Bowl XLVI being about $3.5M, advertisers pulled out all the stops this year with a combination of ads that not only entertained viewers, but also made use of mobility and social media to influence preference for the brand, just as we suggested prior to the big game. So what…
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I’m a native New Yorker, so I am pretty psyched that the Giants are playing in the Super Bowl today. Still, I have to admit – I watch the Super Bowl for the commercials – but I really look forward to the game because it’s a great excuse to cook some awesome food and open…
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This morning Viddler announced some major changes to how their video platform is going operate moving forward, including a simpler interface, removal of extraneous features, and providing more in-depth enterprise solutions for small to large businesses. This transition began earlier last year when Viddler decided to conclude personal account sign ups. Due to a host of…
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Think of the last concert or major sporting event you attended – did you check in via Facebook, or maybe Foursquare? Tweet about it? Post a clip to YouTube? Chances are good that you did. And if you didn’t, guaranteed there were people who did. A lot of them. That shared content has become an…
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Recently-launched Spreecast, a social video platform that lets people broadcast together, is claiming to be a hybrid of YouTube, Skype, Twitter, and Facebook all rolled into one. Here’s the formula: 1 part user-uploaded video content a la YouTube 1 part face-to-face chat a la Skype 1 part people and topics you follow on Twitter 1…
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Google is building an empire, and it took a few strides outward last week by rolling out updates to Google Plus. The first is a YouTube “slider.” You click the YouTube icon at the top right in Google Plus (mine hasn’t appeared yet), type in a search term, and see a playlist of related videos…
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First the purview of professionals, then available to the masses via the desktop – quality video editing can be added to the software services now available in the cloud thanks to WeVideo. WeVideo is a web-based, collaborative editing platform. It’s a fully-loaded video editor that allows users to craft a story with others, add effects,…
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Welcome to the future of music television. Thanks for tuning in. This is the bold welcome the founders of Cull.TV, a startup out of the San Fransisco Bay area, gives to would-be video curators who use the service to create their own playlists or discover new music videos. Cull.TV greets you with a retro, somewhat…
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If you’re looking for a new way to engage with your target market and cut through the noise on social media, check out Vizlingo, a new platform that animates each word of a message or post with a video clip. For now, you can only copy the link to the video and share it on…
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Critics of online education complain that it’s impersonal, but mailVU is helping to change that. Its mail platform can bring students and teachers together to exchange lectures and homework assignments by video, rather than text. “So many educators use us and blog about us and talk about us,” says Alan Fitzpatrick, cofounder and CEO of…
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Empire Avenue is a social stock market game that turns people into stocks and tracks them along as they participate in social media. It is a social platform centered on your social currency, and it allows everyone to embrace and grow their personal brand, make new value-based connections online and get the most out of…
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In 2006, when Jeff Howe hailed “The Rise of Crowdsourcing,” the phenomenon was unfamiliar even to his Wired audience. Five years later, “crowdsourcing” is an overused buzzword and websites are swarming with free content. To restrain the masses, many of them are applying filters: it’s the rise of curated crowdsourcing. Released in theatres in July,…
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With over 48 hours of video uploaded to YouTube every minute, the content is becoming unwieldy. Speaking on a panel at Chicago’s TechWeek on Saturday, YouTube’s head of news and politics Steve Grove explained how YouTube is trying to organize the clutter–including YouTube Trends, which aggregates popular videos. “We think this could become the YouTube…
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If you don’t have the time or budget to produce short videos to share online, check out Screenr, a free web-based screen recorder that allows you to create and share screencasts. You can use it to share tips and tricks, highlight new products and apps, build your brand, and position yourself as an expert. Their…
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My DVR changed my life–or at least my downtime. In my pre-DVR days, I missed all the cool shows and ended up watching marginal television when I finally got home to relax. Not anymore. My DVR anxiously awaits the next seasons of “Dexter” and “Curb Your Enthusiasm.” I can record an early morning Wimbledon match on…
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Looking for an engaging new way to connect your audience with your brand online? Check out NYC-based startup CrowdTwist, a loyalty platform that allows your audience to earn points for any activity they do online, whether it’s on your company’s site or anywhere else your brand has a presence, like Facebook, Twitter, YouTube, etc. CrowdTwist…
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There are a number of startup accelerator and incubator programs in the United States. We are fans of these programs (not to be confused with... Read More
Two months after the iPad 2 debuted in March, around 40% of users surveyed said their iPad was their primary computer, up from around 30%... Read More
With our Startup Mixology Conference coming up next week followed by our classic Tech Cocktail DC Summer mixer which will showcase a handful of early-stage... Read More
Coming off of one of our biggest Tech Cocktail mixer events in Chicago this past week, which showcased 14 early-stage start-ups, we thought it would... Read More