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How Many Users Do the Major Social Networks Have?

October 21, 2011

Social Networking Numbers

Every hack authoring an article and every flack penning a proposal has encountered The Question: how many users does Social Network X have? Sure, you can Google the answers, but then you run into the problem of making sure that your source is authoritative, current, and doesn’t confuse active users (those who log in at least once a month) with total users (your grandmother, who, after signing up, gave up).

Here, then, a new offering from Tech Cocktail: a continuously updated spreadsheet listing the number of active users for the big social networks, which you can see below.

Social networking graph

While Jeremiah Owyang did something similar last year, no one seems to collect these data on a regular basis, and the Wikipedia article on the subject is outdated.

Admittedly, the spreadsheet is incomplete—no StumbleUpon, no Tumblr, no Wikipedia—but that’s where part two of this project comes in: we’re hoping that Tech Cocktailers will tip us to missing, and newer, stats.

So, leave a link in the comments and help us to help data fiends everywhere.

And don’t forget to bookmark the chart for future reference.



About the Author
Jonathan Rick

I’m one of those lucky people whose day job is an extension of his hobby: I’m a social media strategist. What does that mean? Let me quote my LinkedIn profile: “Blending expertise in online communications with a background in public affairs, I help clients leverage the Web in all its splendor—whether via a Web site, social network, blog, ad, or app. I’ve employed e-strategies to raise awareness for the federal government, motivate actions for nonprofits, and shape public opinion for corporations.”

4 Responses to “How Many Users Do the Major Social Networks Have?”

  1. [...] version of this blog post appeared on Tech Cocktail on October 21, [...]

  2. Wow Facebook is completely dominating it, not really surprising at the same time though. stop premature ejaculation permanently

  3. I also am learning to use facebook and google +, it seems very good to introduce a site with social media, but my ability in social media is still not mastered the technique, so I am still seeking information and keep learning. thank you

  4. I?ll right away seize your rss feed as I can’t to find your e-mail subscription link or newsletter service. Do you have any? Please allow me know in order that I could subscribe. Thanks.

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